PR’s Contributions to Generating Sales for Institutions
The contributions of public relations to the bottom line has always been in contention by many industry players. PR and for that matter, communication must ensure that an origination’s offering gets to the audience and influence their patronage. The role of public relations is not only to create a... Read more
Nivea’s ‘visibly fairer skin’; lessons for communicators
Brands, small or big, are placing high-end time and cash on developing solid advertising content. This stems from a mix of demands including the growing consumer call for quality advertising. In the quest to meet this demand, many brands end up with ads that do not seem to resonate... Read more
IPR Ghana PR Excellence Awards 2016 Opens
The Institute of Public Relations (IPR) Ghana, Excellence Awards celebrates the best of the best of Ghana’s PR and Communications industry and accordingly requests entries for the 2016 edition. The Excellence Awards are open to all parties involved in the use of PR and communications; PR consultancies, freelancers, in-house communications... Read more
Women in PR Ghana Seminar Speaker: Gifty Bingley
Gifty Bingley is an award-winning communications and public relations leader with 15+ years of experience in telecommunications, government, and broadcast media organizations. Known for her ability to inject intensity, passion, and energy into every project, Gifty has a broad range of leadership proficiencies and is energized by the ever-evolving... Read more
Last call for entries: the second edition of the African Excellence Awards
The second round of the pan-African competition in PR and HR is open for submissions until 22 February 2017. The African Excellence Awards were created to honour the most outstanding achievements of communications and HR professionals in their field. They are part of a worldwide implementation of Excellence Awards,... Read more