Marwako’s PR nightmare: why they got it all wrong
Somewhere in 2012, then as a Public Relations intern with Infocus PR Consultancy. One of the earliest lessons I learnt was that in periods of crisis it is better to be seen as the victim rather than the villain. A very short statement yet profound. It invariably underscore the... Read more
Sierra Leone Women Means Business Networking event to take place on March 18
Women Mean Business Honors (WMB) Presents: “Ready, Set, Grow- Taking BOLD steps for Business Growth, Sustainability and Expansion”, an intimate networking and strategic event meant to bring African business women together to learn, grow and expand their businesses. In its 4th year, WMB has set the bar high of... Read more
Daily PR Africa Celebrates Women in PR
International Women’s Day is a day globally set aside each year to celebrate social, economic, cultural and political achievements of women. We have over the past year profiled these Women in PR in Ghana on our “Living it: Spotlight Series”. These women who work in various sectors such as... Read more
Living It: Spotlight on PR Woman Afia Drah
Afia Drah is the Head, Public Relations at The Trust Hospital Today being a new month, March which also celebrates women all over, we bring the spotlight on Afia Drah as she shares her PR Woman journey with Daily PR Africa. Describe your job in one sentence I lead... Read more
President Akufo-Addo appoints Deputy Communications Director
President Nana Addo Dankwa Akufo-Addo has appointed a young entrepreneur and communications expert Fatimatu Abubakar as Deputy Communications Director at the Office of the President. The appointment is line with Section 14 (2) of the Presidential (Transition) Act, 2012 which mandates the President to appoint people to serve in... Read more
PR Professionals urge to invest in shaping their own image
Fashion Public Relations Specialist, Ms. Faith Senam Ocloo, has called on fellow PR professionals to focus on shaping their own image while they shape that of their organizations and clients. She made this known when she took her turn to host #PRChatAfrica weekly PR Chat on Twitter on the... Read more
Last call for entries: the second edition of the African Excellence Awards
The second round of the pan-African competition in PR and HR is open for submissions until 22 February 2017. The African Excellence Awards were created to honour the most outstanding achievements of communications and HR professionals in their field. They are part of a worldwide implementation of Excellence Awards,... Read more
Living It: Spotlight on PR Woman Brooke S. Nuwati
Brooke S. Nuwati is a Senior Officer, Internal Communications & Engagement Organization: Ghana National Petroleum Corporation (GNPC) Daily PR Africa caught up with Brooke on her journey through being the PR Woman she is now. Describe your job in one sentence. I’m a Corporate Communications professional, currently employed at GNPC, where... Read more
James Wilson on why PR’s success revolves around relationships
James Wilson is the general manager of Waggener + Edstrom (WE) South Africa. An experienced practitioner who has worked on both the agency and client sides of the industry, Wilson believes successful PR begins and ends with relationships, and how they are managed. He also believes a tight budget... Read more
7 qualities of a good news story and how PR professionals can benefit from knowing them
  Regardless of story structure or length, PR professionals who want a reporter to be interested in their client’s story  need to consider and offer journalists ideas that will resonate. Donald Murray, former writer and writing coach at the Boston Globe, says there are seven elements to a good... Read more